Nearly a fifth of British travellers say they are more likely to go on holiday in the coming year than they were six months ago, according to new research from price comparison website travelsupermarket.com.
The survey of more than 2000 people comes as Britain exits the worst recession for decades and the results will be seen by travel companies as an encouraging sign – ahead of what many people fear will be another tough year for the travel industry.
“This is undoubtedly good news for the industry,” said Sean Tipton, communications officer for ABTA, the Travel Association. “It’s difficult to forecast what will happen in the summer – and we are unlikely to see a record-breaking year – but these are good signs.”*
* Source – The Telegraph Feb 2010
The failure of Globespan at the end of last year prompted predictions of many more failures in the coming months.
Plimsoll Publishing, the finanical analysts, claimed that the recession has cost British tour firms around £2.1 billion in lost profits and has predicted that more than 300 travel companies could go bankrupt or be taken over this year.
Despite indicating that Britons are more likely to head overseas, the survey suggested that they will take less spending money. Average holiday spending money, per person, per week, dropped from £312 to £295 in the last six months.
Londoners carry the most money with them, taking on average £331, while East Anglians are the thriftiest, heading abroad with an average weekly budget of £236.
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